Philosophy...
Every Artist has a unique voice, but what they all share collectively is an uncompromising dedication to creating impactful imagery that engages human emotion and exposes truth.
Being represented is much more than having your name and your work promoted on an agency website alongside other Artists, where clients browse genres and portfolios in search of particular styles that meet their branding needs at that moment. Representation is a personal commitment and partnership between Agent and Artist, where individual creativity is recognized, nurtured, and encouraged to grow and flourish.
Whether you are emerging talent, or well-established, Agents and Artists are creative visual solution providers for clients, so the work needs to be put in to continue to stay relevant throughout the ever-changing trends in the media landscape, cultural influences, and technological innovation. An Agent will be adept at anticipating these changes and navigating you through them, as you continue to grow and evolve your style throughout your career. An Agent will provide individualized marketing strategies for you to reach your target “dream” clients, and, just like launching a new campaign for a familiar product, having fresh relevant content to promote is one of the most effective ways to get the attention of the clients you want to work with.
Origins...
Nell has 10+ years experience consulting with and managing top tier award-winning commercial, entertainment, and editorial Image Makers. She has gained a reputation among Artists, Advertising Agencies, Entertainment Networks, Tech Companies and Editorial Clients as a knowledgeable industry professional with a track record of fostering open communication, facilitating exchange of ideas, fueling collaboration, minimizing process obstacles, and ensuring best in class service.
Nell’s career began as an Assistant to an esteemed Picture Editor at National Geographic Magazine in Washington, DC, who mentored her for 2 years with complex technical and subjective insight into visual editing. From there, a focus group at NGS hand-picked Nell to move to New York City to be part of a small team assigned to launch a new magazine project, Adventure, where she worked as a Photo Editor for 5 years. From Adventure, Nell continued her work as a Photo Editor in New York City for Men’s Journal and Best Life, and also on special projects for clients like Esquire, Direct TV, and HBO.
In 2008 she took an exciting leap into Consulting and Artist Representation. She joined a small boutique agency within Getty Images, Orchard Represents, which managed a select group of high-end specialist photographers who were recruited from the much larger Getty’s Global Assignment roster. Working with the inspiring team at Orchard was the launch pad that propelled Nell to commit herself to working in Artist Representation and Management at prestigious agencies such as Peter Bailey Productions, Vaughan Hannigan, and Art Department, where she consistently drove a personalized approach in managing each of her Artists’ careers with focused support, industry knowledge, marketing strategy, negotiating & bidding, treatment writing, creative collaboration, production support, and coaching & mentoring.
Nell has worked with multi-platform Content Creators for Ad Agency, Direct, Entertainment, and Editorial clients such as:
Google, Apple, Bose, Dell, AirBnb, Nike, Adidas, Under Armour, LL Bean, Marriott, Starwood, Target, Disney, Starbucks, California Closets, McCann Worldwide, Groupe Connect, CDM, Fallon, BBDO, Grey, JWT, Landor, Deutsch, AKQA, Goodby, MAL, Mullen, Ogilvy, Droga5, Havas, Anomaly, A+E, HBO, Netflix, Amazon, Viacom, the Conde Nast, Time, Hearst, and Rodale brands, and many more.
Testimonials...
“Nell represented me for many years, and I couldn’t have asked for a better rep. She is smart, savvy, hardworking, supportive, dedicated, and creative. She strikes a great balance between working on the ground with all the nitty gritty details, but also being able to step back, and see the big picture. She cares deeply about the artists she represented, and the clients she works with; she always goes above and beyond on every project.”
- Mathieu Young, Photographer/Director
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"I have had the pleasure of working with Nell Mansell for the past 6 years while she was a Photographer's Rep at Art Department. I have worked with several photographers that Art Department manages. Nell is a rarity in her field in that she makes you feel as she is an extension of your support system. She always went above and beyond what an agent does to make sure that both needs of the photographers and needs of my projects were equally being met. She made me feel like we were partners in crime, and never balked at even the most craziest of requests. She never uses the word "can't" - and always will spend the time working to figure out best solutions to challenges. During the early stages of the Pandemic, we needed to find a way to execute a small shoot with one of Art Department's photographers. We had many challenges surrounding this project including a very tight budget. Nell took on the role of producer in this instance and we ran production through Art Department, thus not only helping to streamline a very complicated attempt at production during a shut down but also helping tamper down the added costs associated with a production company. If it was not for Nell and her willingness to take on this additional role, I am not sure the project would have had the success it did. Any company she turns her attention to for work would find they have a true asset in Nell."
- Abbe Novack, Senior Producer, Bose Corporation
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“I only have great things to say about Nell! She has amazing taste, is always reliable and just a delight to work with. She really believes in the artists she reps and always recommends the perfect fit for a brand or production. When I find myself in need of sourcing a photographer for a last minute shoot, I text Nell.”
- Kelly Ramsey, Senior Art Producer, M:United/McCann
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